Real Madrid release home kit for 2024/25 season

Real Madrid revealed their home kit for the 2024-25 season, the first model to be worn by Frenchman Kylian Mbappe with a historic sales forecast, with "a minimalist design" featuring a "personalised houndstooth pattern with the initials RM".
4 days after Real Madrid's season ended with their 15th European Cup win at Wembley, the club officially unveiled their new home kit. With the shoulder stripes returning to black, like the logo of its sports brand, Adidas, and the V-shaped neckline.
"It is a minimalist design in which the white colour incorporates a houndstooth pattern personalised with the initials RM," Real Madrid highlighted in its news release about a "clean design" that "refers to the DNA" of the club and that "is made with the most advanced materials and features HEAT.RDY technology, which regulates air flow to keep players cool during matches".
The new kit will be available to buy from Wednesday at Real Madrid's new official shop at the Santiago Bernabeu, located on the side of the stadium on Calle Padre Damian, next to the entrance to the presidential box.
The club says its new 2,800 square metre flagship megastore offers a unique shopping experience for all fans, in line with the Bernabeu's major refurbishment. With daily opening hours from 10.00 am to 8.00 pm, it will feature exclusive product offers, a personalisation area, new lines of casual and technical clothing and Real Madrid accessories.
It will also "provide visitors with an immersive digital experience with more than 40 metres of LED screens and two tunnels to bring fans closer to their favourite team".